Sales & Marketing Q1 Market Update
Understand how hiring demand, speed, and candidate expectations are evolving across commercial roles.
Q1 hiring landscape
Sales & Marketing hiring has accelerated in Q1, with vacancy volumes rising and businesses moving quickly to secure revenue-driving talent. Speed is now critical, with top candidates often receiving offers within days.
Key insights:
- Hiring pace accelerating: Vacancy volumes up and decisions made quickly
- Speed to hire critical: Top talent receiving offers within 24 to 48 hours
- Revenue roles driving demand: External sales and leadership roles most active
- Priorities evolving: Progression now as important as compensation
Top employer challenges
- Keeping pace with competition: Slow hiring processes are leading to lost candidates in a fast-moving market
- Securing high-performing sales talent: Experienced revenue-generating professionals remain difficult to attract
- Internal alignment before hiring: Lack of clarity on roles and requirements is delaying decision-making
Top candidate expectations
- Speed and decisiveness: Candidates expect fast processes and quick feedback
- Earning potential and progression: Balanced packages combining salary, commission, and long-term growth
- Clear opportunity value: Roles must demonstrate both immediate impact and future career trajectory
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