Mid-year hiring landscape
The current Sales & Marketing hiring market is strategic and selective. Demand follows clear seasonal peaks, with brands prioritising talent that blends commercial acumen, data fluency, and cultural fit. Employers and candidates alike are approaching moves with more deliberation and higher expectations.
Key insights:
- Commercial all-rounders in demand: Brands want sellers who shape strategy and tell the story with data.
- Hybrid evolving, not disappearing: Three days in-office is standard, but flexibility within the day matters.
- Closing talent is competitive: Counteroffers and multiple-offer scenarios are common; employers need to move fast.
Top employer challenges
- Selling the opportunity: Candidates expect clarity on culture, values, and career growth.
- Balancing flexibility: Managing hybrid arrangements while ensuring collaboration and accountability.
- Competing on value: Salary alone won’t seal the deal; perks and long-term incentives are key.
Top candidate expectations
- True hybrid working: Typically three days in-office with flexibility around hours.
- Culture and values alignment: Candidates look beyond the role to company vision and leadership
- Ownership and incentives: EMI share schemes and private medical are increasingly expected at senior levels.
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